Health Ecosystem Value Design® 2.0
Deploy Umio's breakthrough framework and methods for creating impacts in ecosystems of whole lived experience with health, disease and illness
A breakthrough research and design framework centred on real lived experience and experience ecosystems
Health Ecosystem Value Design® (HEVD) is an advanced, comprehensive framework for understanding and creating positive health and care impacts through an ecosystem- and experience-centred approach.
It supports a shift to a more holistic, integrated and processual model of health, care and wellbeing, and its design and co-creation in experience ecosystems. Here are the key features:
Seven Foundations: Built on seven foundations, each helps to deepen our understanding of the complex forces that form diverse lived experiences of health conditions.
Core Real Lived Experience Model: HEVD's foundation experience model identifies four domains —bodily-motor, perceptual-cognitive, social-cultural, and material (resources and technologies)-spatial (environmental) - that interact to generate and differentiate actual lived experiences with health, disease and illness.
Revealing hidden possibilities for health, care and wellbeing co-creation and impact in any context and place
Systematic Method: The framework contains a 10-step method with supporting templates and guidelines for enterprises and practitioners to learn, design and act with wider impact in focal experience ecosystems of their choice.
Design and Co-creation Spaces: HEVD defines evidenced, action spaces for strategic design, partnering and co-creation. Each contains novel opportunities and directions for transitioning real lived experiences with health/disease from prevention to treatment to recovery.
Overall, HEVD provides a breakthrough philosophy and process for health, care and wellbeing learning, design and creation in experience ecosystems. It drives a more real, dynamic and interconnected approach that can better see and address the origins, differences and recurrence of disease, illness and health conditions at multiple levels - individuals, families, communities, places and populations - in any context.
10-Step Health Ecosystem Value Design® Process

Towards a deeper explanation of the production of dis-ease and health inequities
HEVD 2.0 provides deep insights into complex health, disease, illness, environmental and related phenomena. By understanding how and why lived experiences form, differ and persist in a focal context (e.g., diabetes, chronic pain, obesity, heat disease, anxiety, etc.) using an experience ecosystem frame, HEVD 2.0 reveals hitherto hidden patterns and opportunities. This helps enterprises to obtain a powerful new integrated and processual perspective, discover novel possibilities, generate novel ideas, and design novel offerings that power real health impacts and outcomes.
“A much-needed paradigm shift in co-creating transformational change toward an enhanced state of all our wellbeing. Outstanding, remarkable and masterful."
Venkat Ramaswamy, co-creation thought-leader and co-author of The Future of Competition
Who is HEVD 2.0 for?
Care providers, trusts, bodies and institutions
… wishing to improve and adapt care practices, pathways and models in order to address complex disease and illness areas, improve the care experience and accelerate outcomes.National, regional, local governments
... looking to create health and wellbeing, build greater collaboration and convergence around real lived experience, co-ordinate efforts, build more resilient communities and reduce the costs and burdens of disease and illness.Social, patient and community organisations
… wishing to design and execute impactful community and patient programmes, support disadvantaged populations, widen access-to-health, address social determinants and build local and social cultures of health/wellbeing co-creation.Consumer health, pharmaceutical, medical technology companies
Seeking to avoid the “race-to-the-bottom”, widen their market offer, escape the trap of outcome incrementalism, transform their growth profile, discover new sources of value, develop/validate new technologies and make compelling ecosystem-level market access and payer cases.
Academic and research institutions
… wanting to develop new trans-disciplinary silo-busting health and design educational content and programmes, deploy a systemic health research framework, develop and secure grant applications and undertake outreach programmes into local communities as part of applied student and professional learning.Investors, insurers, payers, commissioners
… wanting to assess new technologies, more certainty when making complex investment, risk, policy and purchase decisions and trade-offs
Get to know Umio thinking and framework: Buy the book
Umio founder Chris Lawer's book, "Interactional Creation of Health: Experience Ecosystem Ontology, Task and Method," introduces our comprehensive framework for understanding and improving health through an experience-centred ecosystem approach. Written during lockdown, Chris proposes a shift from traditional health models to a more integrated and whole view, focusing on the dynamic interactions within various domains of lived or real experience. Here are the key aspects of the book and Umio framework:
Health Ecosystem Value Design (HEVD) Framework: Lawer presents a revised version of his HEVD framework, which is built on seven foundational principles. These foundations help in understanding the complex flows and forces that shape experiences of health, disease, and illness over time.
Four Interactional Domains: The model identifies four primary domains: bodily-motor, perceptual-cognitive, social-cultural, and material-spatial. Each domain includes various entities and mechanisms that interact to form lived health experiences. This approach emphasizes the interconnectedness of different factors influencing health.
Twelve-Step Method: The book provides a structured method for practitioners to analyze and improve health experiences. This method includes detailed templates and guidelines for conducting inquiries and implementing actions within health experience ecosystems. The aim is to enhance capacities in health systems for achieving valuable developmental impacts.
Action Spaces: Lawer outlines the concept of "action spaces" which are strategic areas for intervention. These spaces focus on addressing the origins of health issues, changing perceptions and beliefs, determining differences in lived experiences, and designing multi-dimensional strategies to create desired health outcomes. This involves integrating traditional and non-traditional actors and leveraging various technologies and services.
Holistic and Unified Model: The book advocates for a model that encompasses all aspects of health experiences, emphasizing the importance of understanding how different elements interact to form and sustain health over time. This holistic view aims to reveal hidden possibilities for creating health and preventing or recovering from disease.
Overall, "Interactional Creation of Health" aims to provide a new paradigm for health systems, encouraging a more dynamic and interconnected approach to health that can better address the complexities of lived experiences. This framework is designed to be applicable across various contexts, from individual health experiences to broader community and population health initiatives.