
Start From Real Life

See What's Overlooked

Create From Within
Life is more than the individual. RLX composes within the shifting relations of people, places, things, technologies, cultures, organisations, and systems.

Change What's Possible
Perceive what's really happening
Deepen your understanding of the lived reality of any context or condition
Anticipate problems before breakdown
Respond to intensification, limits and constraint as they emerge - not after failure, complaint, or cost.
Differentiate where others generalise
Distinguish experiences that data and models group together but lived reality separates.
Find original spaces for creation
Discover where, why and how to operate to better achieve goals and change.
Create from the ground of life
Compose policy, practice, and strategy from within real lived experience - not outside or after it.
Co-compose within the flow
Create products, technologies and services that move with the grain of life.

Bergson is our proprietary Experiential Intelligence system built for Real Lived Experience (RLX)
For any RLX context, anywhere in the world, Bergson surfaces the hidden intensities, thresholds, relations, conditions, and dynamics that shape actual lived experience.
It generates concepts, ideas, narratives, ecosystems, and design provocations, as well as 100+ Real Lived OutcomesTM (RLOs) for any RLX context.
Where traditional outcomes measure ends or effects, RLOs work at the level of where experience happens. They each specify an important often hidden dimension of real lived experience.
RLOs are powerful new design, strategy, policy, and innovation inputs - not just evaluation metrics.
Beyond analysis
Through Bergson, organisations move beyond analysing data about people.
They learn to perceive, differentiate and compose from within the realities people are living - aligning enterprise purpose and action with how life actually is and can become.
Explore Real Lived Experiences Around the World with Bergson
Our RLX Design and Innovation Services
We offer bespoke services, research, and educational programs that help enterprises, teams, and communities design with the real, lived dynamics of human experience.

Our radical thinking and methods deploy a breakthrough perspective on lived experience, challenge status quo thinking, capture original insights, and facilitate impactful learning, design and value-creation ... in any applied experience context ... anywhere.
Real Lived Experience
A Radical New Design Philosophy for Health and Care

Out Now
Health systems around the world are stuck. Chronic illness, mental distress, and care inequities continue to rise. Endless cycles of reform, innovation, and restructuring offer only partial fixes.
Why? Because we continue to look at health and care from the outside in - through metrics, technologies, abstractions, and policies - rather than from within the messy, affective, relational ground of experience itself.
Our new book introduces a radical new approach: Design with Real Lived Experience (RLX). More than a framework or method, RLX is a perceptual and philosophical reorientation.
Testimonials
"Umio’s re-conception of experience and value provides the breakthrough thinking that healthcare and related systems need to repurpose resources and transform delivery."
"The Umio framework is comprehensive and just what we need to help deal with the complexities of health as we learn to value differences and activate capacities."
"Masterful .. outstanding .. detailed what and how framework for embracing a dynamic creational .. view based on whole lived experiences."
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