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What makes Umio's work unique is that it moves us in this direction in health systems by pulling together, and capturing very visually, a detailed what and how framework of embracing a dynamic creational and interactional view of health ecosystem value design based on whole unified lived experiences. It provides a valuable guide to navigating co-creative experience ecosystem environments in practices that combine generating and understanding deep insights, co-designing value propositions, and the engagement of organizations in bringing about transformational change, by ultimately co-creating developmental wellbeing in lived experience ecosystems together with stakeholding individuals as agencial experiencial co-creators

Professor Venkat Ramaswamy, co-author The Future of Competition and The Co-Creation Paradigm

Umio calls for a paradigm shift in the way we think about value and how we create it. It is such a different way of thinking that most will only get a sense of what they are getting at. That's OK. It provides the starting point for a journey that begins with asking what we mean by impact and what we mean by value. It will help leaders start to think about their answers to what I regard as the three most fundamental strategy questions - "what value do we create, who for, and how?" These are questions few leaders can answer even as they relate to their business today. Once they can, they stand a chance of then answering the question "What value ought we be creating, for who and how, to create the most value we need to ensure our long-term success?

Paul Barnett, founder Enterprise Enlightenment Academy

Chris Lawer is always a precious source of inspiration. Having an ecosystem perspective is essential for any kind of business.

Cristiano Daolio, formerly Chief Strategy Officer, Cromsource

Umio’s model is way ahead of how medical service providers and pharma / device manufacturers think today. It gives them a way to categorize and simplify complexity and understand healthcare interactions at a much more actionable level. Excellent work.

Rob Schade, Chief Customer Officer, Strategyn

The Umio framework is comprehensive and just what we need to help deal with the complexities of health care as we learn to value differences and activate capacities. Chris Lawer is doing amazing work.

Daniel Pesut, Emeritus Progessor of Nursing, Minnesota Uni

The Health Ecosystem Value Design framework is a complete model... and I mean COMPLETE. It's a holistic, unified model of lived experiences with health; a model that leaves no factor or root cause unexplored. The HEVD model captures every force affecting the lived experiences of people with health issues; providing a path and a hope for improving the lives of those who suffer. What nobler pursuit is there? Thanks, Chris for this amazing contribution.

Scott Burleson, Author of The Statue in the Stone

Chris does not allow us to be sloppy or lazy. If we let him, he will guide us on a better path forward. His book and models are cutting edge and essential to thinking differently and well about healthcare.

Peter Sorensen, Organization Design Consultant

Over the last 10 years or so I have watched Chris unfold his ecosystem ontology based on extensive readings of philosophy, journal research, practice and deep, deep reflection. I’m not surprised the five star reviews he’s receiving. Leaders in the health field should view some of his conference talks as a taster before reading his book on total health systems.

Simon Knox, Emeritus Professor at the Cranfield SOM

Health Ecosystem Value Design is an invaluable tool in providing a framework for understanding how to reimagine, redesign and transform our global health ecosystem. This is an extraordinary next step in your leading edge thinking on the evolution of health and care systems. Kudos to you and your team at Umio for providing a pathway towards a new paradigm of global health.

John Scully, retired US healthcare executive

It was important we put into place a driver of a different way of thinking. Umio made a lot of people to think differently about user needs. it allowed different parts of the organisation to come together and understand users in a different way, leading to the successful development of several new ostomy care products.

Peter Kragh, Ostomy Care, Coloplast

Chris and his team are top professionals in this field, they delivered on time and on budget, with the final product being the best piece of pre-business planning a company could hope for. Their ability to depict and model innovation opportunities from all angles is quite simply phenomenal! An outstanding piece of work.

Paolo di Vincenzo, VP, Global Marketing, Systagenix

Chris and Umio deliver great tools for those looking to ensure their new product development, commercial and design path is right from the start ... if not earlier.

Andrew Tubb, Global Diabetes Director, Sanofi

In all my years in business, I have never heard such a glowing reference of a company. On this basis, I have decided to go ahead with the project with you, immediately.

Christian Weith, Marketing Director, Novozymes

Your diagnostic market opportunity assessment project was so impressive that my Board will sign off Umio as a provider without hesitation. Your work is far more detailed and precise than that delivered by our incumbent providers.

Steve Atkins, CEO, Systagenix

Umio offers a very robust, timely, and highly useful ecosystem design framework, based on an artful combination of strategic and design thinking within a solid ecological systems perspective that is essential to address today's complex health and other service/business challenges.

Bert Painter, President STS Roundtable

Healthcare systems the world over are struggling to innovate to respond to the ever-growing demands upon them. Umio’s approach is distinctive and powerful, and should help.

Peter Templeton, Director, CN Bio Innovations, UK

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